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MEDIA KIT

 
 

“Craft drinkers tend to identify themselves as being different from the standard. They drink craft because it says that they are open to new experiences, more adventurous or simply it says they believe in quality.”

Carole Kennelly, Historic Brewing Co (Flagstaff, Arizona)

 
 

Through our key communication channels, GABS offers an outstanding platform to engage hard-to-reach audiences, whether you’re involved in the event or not. If you have a product or campaign relevant to craft beer drinkers, we have a range of packages to suit your budget.

 
 

CHANNELS

 
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GABS Official Guide

- Read by 90% of festival attendees and retained by 72% as a souvenir

- Features Festival Beer & Cider tasting notes, event maps, exhibitor info and more

- 30k copies distributed at the events on arrival (25k AUS / 5k NZ)

- Digital edition also published on gabsfestival.com (for up to 6 months)

 

 
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GABS Email Newsletter

- 68k subscribers (60k AUS / 8k NZ)

- 46% average open rate

- Features event info, video updates, feature stories and more

- Weekly sends in lead up to events


 
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GABS Website

- www.gabsfestival.com

- Primary destination for all attendees

- 149k unique visitors (March - June 2017)

- High engagement (224k visits / 483k pageviews)


 
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GABS Social

- 25k Facebook

- 10k Instagram

- 4.6k Twitter

 

RATECARDS

 
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GABS AUSTRALIA RATECARD

DEADLINE: FRI 6 APRIL 2018

GABS NEW ZEALAND RATECARD

DEADLINE: THU 14 JUNE 2018


 
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Get in touch

Craig Williams
Event Director
Phone: +61 413 463 731
Email: craig@spectapularenterprises.com